Do you believe your solution is best for your prospect?


Then don’t make them work to advance their buying journey with you.

The easiest way to advance the sale is, wait for it…to make it easy for the buyer to say yes to you.

That means don’t place ANY obstacles in their path to the buy.

Don’t make them follow-up with you.
Don’t make them wait for information.
Don’t make them guess who is going to do what, when.

Take control of the next step so they can seamlessly and easily make their buy.

Phrases and statements such as

I look forward to hearing from you.
Please let me know what you think.
When will be convenient to talk?
Are you available Tuesday at 2?
Would Tuesday or Thursday be more convenient?
May I send the agreement for your approval?
Would you be interested in learning more?
Let me know if you’d like to chat.

require your buyer to take the next step.

Stop it!

Top performing sales people control the next step respectfully, clearly and concisely.

Make the action clear and effortless to convert more leads to happy booked business.

For information on a customized email sales writing workshop for your group, please email or complete our quick Interest form to check Sue’s availability. Count on boosting productivity, professionalism and profits!