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Sue has spent years honing her craft, and if you’ve ever heard her speak, you know how passionate she is about what she does. If you have not witnessed her in person, you can still learn from her and enjoy her years of research, professionally and passionately laid out in writing for all to enjoy.

The Perfect e-presentation

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Live presenting. That’s definitely my preference. I’m working on creating an e-presentation for a client, and I’m craving life! I need a smile, a nod. Even a confused look would…

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Customer-centric Sells

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“Lingerie is a ‘You Gift’ Not A ‘Her Gift’” USA Today, February 7, paid for by “A Diamond is Forever” The black and white, full page ad, has only those…

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Email: Dead or Alive?

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There I was at another Meeting Professionals International conference, this time in Houston, TX, and once again, I heard that email is ancient and that younger people prefer social networks…

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Hearing Twice as Much

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It’s official. I hear twice as much as my husband! And it’s not because he doesn’t want to hear me (he’d never do that, right dear?!), or that he has…

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Word of the Day

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When my son was young, I tried to help him develop a more extensive vocabulary by employing the word a day method. You know the drill. We’d both find a…

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How to Say It To Sell It

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“The thread of customer focus holds the chapters together.” That’s what Steve Neiderhauser said about How to Say It To Sell It, in his January 30 blog post. In fact,…

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