When Nielson contacted me a few years ago to ask if I’d participate in rating TV programs, I was quite excited. I had heard about the Nielson ratings since I…
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Sue has spent years honing her craft, and if you’ve ever heard her speak, you know how passionate she is about what she does. If you have not witnessed her in person, you can still learn from her and enjoy her years of research, professionally and passionately laid out in writing for all to enjoy.
If you’ve given more than three sales presentations, you probably already know that the time they say you’ll have and the time you’ll actually have may have nothing in common….
If you’re using email to prospect (and who isn’t these days?) or just to connect, consider if you’re (inadvertently) forcing them to reject your offer. Okay. Forcing may be too…
Proverbs are cool. No matter how cheesy they are, how can you argue with stuff like: What soberness conceals, drunkeness reveals. oes alcohol give me a different personality? This is…
Have you looked through your trash file lately? It’s an easy way to determine which subject lines sell and which smell like a phish. A quick look, and a few…
The three women ranged in age from 18 – 23. They stood behind the cash register, in the small dress shop, clapping and singing. Because they were speaking Chinese, I…
We stopped at the “7/11” store on the dirt road here in Hainan Island, China and they’ve added entertainment: a trained bird. It’s a tiny little bird and when you…
The simplest way to grow business is also the easiest… On a dirt road, currently in the middle of nowhere but directly across from the dirt road that leads to a new…