If you could change one thing about the way other people write emails, what would it be?
When I ask that question during my sales writing workshops, I hear everything from…
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Sue has spent years honing her craft, and if you’ve ever heard her speak, you know how passionate she is about what she does. If you have not witnessed her in person, you can still learn from her and enjoy her years of research, professionally and passionately laid out in writing for all to enjoy.
Caller id didn’t and so I answered the phone, “Hi, this is Sue.” She says, Hi, This is Name Name with American Insurance and we had insured you and I…
What do people understand? A few years ago an association director took me to dinner at an exclusive Chicago restaurant. Born in Mexico City, with an Hispanic first name, a…
You’ve come up with a great idea that you know will help your organization increase productivity and profits. The challenge is that it’s going to cost money and that is…
Upselling may be the single easiest way to increase revenue. Once a customer is committed to the purchase (they’re seated in your restaurant, booked the hotel room online, selected your…
I remember when I first started speaking and was asked to make a presentation to a group of vice presidents to explain my training proposal to them. At the time,…
“I am currently out of the office until Monday, May 16, 2011. During this time I will have limited access to emails and respond at my earliest convenience.” I wonder…
How many teachers do you remember? The ones I remember all had something odd about them: Miss T let us call her Miss T. In those days (before Mr. T)…