People, People, People. If facts changed minds, we’d all enjoy one glass of red wine each night while walking our dog. Mayo clinic research shows that “antioxidants found in red…
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Sue has spent years honing her craft, and if you’ve ever heard her speak, you know how passionate she is about what she does. If you have not witnessed her in person, you can still learn from her and enjoy her years of research, professionally and passionately laid out in writing for all to enjoy.
Because I’m old enough to remember when we called all writing within an organization, business writing, it gives me extreme pleasure to blog about business writing today. Whether chat, Slack,…
“People. What happened to your email signature? I don’t know who you are. I don’t know how to contact you. I’m going to lose my mind.” Yes and yes! Thank…
You know that emoji that shows steam coming from the nose, eyes closed, brows scrunched? That is exactly how I’m feeling right now because bad sales email misinformation is being…
My prospecting efforts had not been yielding the result I wanted. The emails were spot-on (duh!). Personalized. Brain-friendly storytelling. Outcome specific. Frictionless. Fun. So was the latest research about what…
My friend, Dan Burrus, is really smart. He is a “technology futurist and disruptive innovation expert.” It’s a mouthful but when it comes from his mouth, he makes it all…
Take a moment to think about an email you sent that got exactly the result you wanted. Based on your email, the client booked the event, accepted your pitch presentation,…
When a text pops up, we read it. As both a customer engagement and sales tool, texting boosts revenue and satisfaction. Here are 13 texting must-know guideposts to increase revenue…