Let’s start with your deck. I’m starting there because if it’s filled with graphs and information highly important to you – but not your prospect – you’re dead. 1. Is…
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Sue has spent years honing her craft, and if you’ve ever heard her speak, you know how passionate she is about what she does. If you have not witnessed her in person, you can still learn from her and enjoy her years of research, professionally and passionately laid out in writing for all to enjoy.
Could this be your best time? At the risk of sounding insensitive about the pandemic (please know my 94 year old mother spent 22 days in the hospital with covid-19,…
Last week, I received this LinkedIN connection invite: “Hi Sue, I would love to know if you’re interested in our XYZ MEETING PLANNERS, in Month, 100% Live Virtually due to…
The absolute biggest challenge for sellers today is building trust and intimacy via virtual platforms and/or digital media. For good reason. It is hard to pull off likeabilty – which…
What are your goals and dreams? I’m taking a wild leap here, but if you’re like I am, you want more. More:•leads•engaged prospects•buyers who are happy to say, “Yes, please!”…
Friend or foe? Being cautious about who we allow to approach us is built into our primitive brain. Our job is to ensure the prospect feels safe and smart using…
You have a great product. But that doesn’t mean anyone will be persuaded to respond to your prospecting efforts. If your prospecting email is filled with how great your product…
If anyone is going to lead the hospitality industry forward, it’s going to be sales people. Hear me out. Too many “leaders” are pretty leaderless today. This isn’t a political…